GMC Protect

Research and Citeable Reports

GMC Protect by Terry Ecom will publish Merchant Center research only from anonymised, consented and aggregated records. No percentages or medians appear here until those records are cleared.

GMC Protect is an independent Google Merchant Center compliance support service. It is not affiliated with, endorsed by or part of Google LLC or General Motors.

Required fields for any future report

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  • Sample size
  • Inclusion criteria
  • Methodology
  • Definitions
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  • Publication date
  • Last-updated date
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Until reports ship, use the guides and methodology.